If you’ve ever been on Instagram, scrolling through your newsfeed, it’d be really hard not to notice enticing photos of food adorned with the hashtag: #foodporn. Instagram is ridden with glorious photos of food, ironically not from the restaurant itself, but from diners that want their followers to enviously drool over what they’re having for dinner. This trend is a golden opportunity for restaurants to latch onto – this article will teach you how to use Instagram to help your restaurant business succeed!
1. Crafting Your Own Personal Brand
Want to make your restaurant even more community orientated and homely? You can utilise the Instagram Story function to show behind the scenes snippets of your restaurant to create a sense of familiarity among your consumers.
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