More often than not, stores find themselves storing excess inventory. Excess inventory is when you have an overstock of merchandise or products in your store. There are many reasons why this can happen.
Common causes of this typically include:
- No buying plan for the arrival of fresh merchandise.
- Stocking large quantities of merchandise based on unrealistic sales plans.
- Buying merchandise on the basis of a good deal but are not actually needed.
However, if you are unaware, you should take note that you could be sitting on a pile of excess cash!
And why is that so?
Well, an excess in inventory or old stocks can still be liquidated. When these old and excess stocks are sold, they are naturally converted into excess cash for your business!
So, just how can you, as a business owner, unlock cash from being stuck in excess inventory?
Here is how stores in Malaysia can unlock cash in the inventory in 5 simple ways:
1. Have a Storewide or Warehouse Sale
One fast and good way to get rid of excess inventory is to hold a storewide and warehouse sale.
If you have excess inventory in all departments of your store, having a store-wide sale can definitely aide in freeing up storage space in your store and of course, generate excess cash for your business.
Warehouse sales are best held in the event of overstock or leftovers of previous seasons. During major sales, you could consider offering discounts between a range of 50% to 80% per product.These are forms of end of seasons markdowns.
Do take note that selling merchandise significantly below retail prices often, may cause your businesses profits to suffer and reduce margins.
In order to maximise return on sales, it is important to properly plan the degree of markdown and the timing of your store-wide and warehouse sale.
Brands such as MANGO, Superdry, ZARA, Adidas, Billabong, Puma, Timberland, Guess, Crocs, etc, can afford to have sales on a quarterly basis or more frequently than small businesses because they produce stocks and merchandise in bulk. Therefore, having a lower cost of production.
However, small business owners may not have this advantage, and cannot afford to frequently have sales, as it significantly affects profits.
If you only have a brick-and-mortar store, you can organise a sales event within your store, while those with online stores can sell online. Those with either or both can use marketplaces such as Lazada, Carousel, Facebook Marketplace, Shopee, Mudah.my and more to sell old inventory.
Utilising marketplaces to dispose off old inventory is a great idea, as it comes with advantages such as:
- Gaining a much wider reach of customers base
- Improves your marketing and SEO
- Access to international markets
2. Offer Bulk Discounts & Bundling
Find this useful? share it with your employees or peers in the industry