Offline Retail Services

3 Ways Retail Store Owners Can Win, Despite E commerce

Brick-and-mortar retail stores are starting to make a shift into digital. This has got retailers wondering whether the future of retail lies online. It is true that the world is propelling towards digitisation. Yet, in the world of retail, there are still many reasons to believe that physical retail stores are not leaving the scene just yet. In our work with retailers in Asia, we have found many who continue to succeed in offline retail, despite the competition from eCommerce.They used technology in simple but focused ways to drive footfall, interact and cross-sell customers. In fact, offline retailers gain significant advantages over eCommerce players the moment they start to incorporate tools and digital capabilities into their overall sales approach. We combined some of these learnings ...

How Singapore’s Tourism Board Drives Retail Every Year

Every year, thousands of tourist flock to Singapore for the year-end holidays. It’s the time of the year when Orchard Road, the country’s premier lifestyle and shopping destination will transform into a magical wonderland. Shopping malls bedecked with flickering fairy lights, twinkling trees and elaborate decorations, street performances and festive bazaars galore, with all of these, tourists can’t help but pay a visit to immerse themselves in the Christmas spirit! The Singapore Tourism Board pours money into decorating tourist-favourite spots such as Marina Bay Sands and Orchard Road every year for the Christmas holidays. Revenues from their tourism and retail sector spike up significantly during this period. Last year alone Singapore attained record highs for the second time in two...

Facebook Retail Summit: How Retailers Can Win in the Mobile Era

The team from SKALE attended the Facebook Retail Summit in Singapore this week. Attended by some of Singapore’s top marketers, retail brands and advertising agencies, the summit was geared to demonstrating how Facebook can help businesses increase offline sales and the various marketing solutions provided by the social media giant. The retail summit was moderated by Facebook’s Client Partner Lead for Retail Vertical, Rahul Gupta, who shared that today Facebook in Singapore has 3 million users accessing the social media platform daily, 2.8 million accessing Messenger and 2.7 million accessing Instagram. Themed around how mobile has redefined shopping experiences for Singaporeans, Gupta further highlighted how the retail model has transformed whereby online efforts influence offline sales an...

Why Empty Units Have Become A Common Sight in Malaysian Malls

Earlier in January, Free Malaysia Today reported that 27 new malls would be popping up around Kuala Lumpur by 2028.  With retail occupancy being at an all time low, Malaysians were baffled by the news. The Klang Valley, which constitutes Putrajaya and Selangor, exhibits 59 million sq ft of mall space, a figure equivalent to 51 Suria KLCC malls. Yet, despite the lack of demand and necessity for shopping malls, new ones seem to be popping up left, right and centre. Malaysian Malls Are Getting More Empty, But New Ones Are Still Being Built.

4 Ways To Build Brand Loyalty For Your Filipino Retail Business

How do you gain a loyal customer? To be honest, there isn’t really a perfect formula for that. Even bigger companies constantly study how the market ticks to be able to consistently work on building brand loyalty. It takes a lot of work but once achieved, it could mean growth for your business. So, we thought of giving you some tips on how to drive your customers in and keep them coming back. 1. Engage with Social Media Influencers One of the most popular marketing trends at the moment would have to be influencer marketing for this is a surefire way to attract audiences and start engagements organically. Why does it work? It’s as simple as this: people value the recommendations of the people they trust. And a lot of us look up to social media influencers as if they are a new br...

6 Ways for Malaysian Store Owners to Increase Sales with Better Shelf Placements

You store could be selling products customers want and need. And yet, you could still be struggling to drive sales. Ever considered how your products are placed in your store? The strategic arrangement of products on your shelves, to increase your sales, is called a planogram. A planogram is a diagram that shows how and where specific retail products should be placed on retail shelves or displays in order to increase customer purchases.  As a retailer, it’s important to note that the way you position products in your store can influence your customers buying behavior. So how can you strategically organize your planogram to better drive sales? Here are 6 ways Malaysian small business and store owners can increase sales with better shelf placements! 1. Know Who Your Core Customers Are ...

Filipino Retailers: 3 Takeaways from Zara’s Success

There are few key takeaways from Zara’s success that Filipino retailers can incorporate into their business. The first thing to note is that electronic commerce is rapidly gaining traction among consumers in the Philippines. Thus traditional brick-and-mortar retailers are in the best position to take advantage of this revolution, according to the Philippine Retailers Association. However, with e-commerce providing readily available product information, from price to reviews, this could prove challenging for physical retailers to remain competitive. So, what can Filipino retailers do to remain their foothold? One great way is to learn from one of the world’s largest fashion retailer, Zara! Zara has 2,200 stores in 96 countries.  They are known for developing new products and releasing...

4 Simple Ways Stores in Malaysia Can Unlock Cash in the Inventory

More often than not, stores find themselves storing excess inventory. Excess inventory is when you have an overstock of merchandise or products in your store. There are many reasons why this can happen. Common causes of this typically include: No buying plan for the arrival of fresh merchandise. Stocking large quantities of merchandise based on unrealistic sales plans. Buying merchandise on the basis of a good deal but are not actually needed. However, if you are unaware, you should take note that you could be sitting on a pile of excess cash! And why is that so? Well, an excess in inventory or old stocks can still be liquidated. When these old  and excess stocks are sold, they are naturally converted into excess cash for your business! So, just how can you, as a business owner, unlock cas...

[Part 3] What To Do When Your Restaurant Business Runs out of Cash

As small business owners it's important to monitor the cash flow of your restaurant business. We've got you covered with these 4 tips that are sure to help you monitor your businesses cash flow so that you'll always have reserves!

How Japanese Retailers Drive Store Visits in Malaysia

The Japanese culture has always been held with high regard, be it their etiquette, business or technology advancements. Japanese retailers have been at the top of their game for years now. Driving store visits seem to hardly be an issue for them, while the rest of us here are wondering what their big secret is! In Malaysia, Japanese retail stores typically fall on two extremes. The former would be your sleek, minimalistic and uniformly designed retail stores. Think Muji, Uniqlo, SuperDry, and Koncent. The latter will be your diverse fashioned retail stores with out of the box concepts, such as Isetan, Family Mart, Shojikiya, and Daiso to name a few. So what sets Japanese retail stores apart from other retail stores? How are they able to ‘effortlessly’ drive store visits? Here are 3 ways Ja...

Building Brand Loyalty in Malaysia: 3 Simple Ways that Actually Work

As a business owner, we understand that running a business is a tedious but rewarding job. We know you’re doing a lot already so kudos to that! So maybe your business is up and running, and has been for the past couple of years. Are you aware if your business has a solid brand and loyal clientele? Building a loyal customer following is no easy feat. However, it can turn out to be the key to winning over your competitors! The presence of online stores has encouraged customers to compare options and fish out for low pricing and discounts. This can unfortunately considerably diminish your business’ brand loyalty. So just how, can you as a small business owner build and maintain your company’s brand while retaining loyal customers? Here are 3 simple ways that actually work to...

What Retailers Need to Know before Accepting Payment Gateways in Malaysia

Consumers are increasingly expecting to be able to pay via credit card and online payment gateways. Credit card and online payment options undoubtedly provide a host of advantages. They help to attract more customers, considerably broadening customer capture. They are also responsible for producing high revenue. Customers tend to purchase more when the effect of cash deduction is non-tangible. Most noteworthy is the factor of convenience, offered by these type of payment methods. It addresses the problem of having to carry cash around and also promotes safety. However, the nitty-gritty of these payment options has to be thoroughly looked into. Especially from the point of retailers and small business owners. Small businesses usually store money in their inventory. However, when their busin...

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