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The Basics Of Business Insurance For Small Business Owners

Most small business owners have a good idea of what tools, equipment and materials are needed to conduct their business. However, when it comes to insurance, they don’t always know what to insure or how much coverage they require. At the very least, consider buying General Liability and Business Property insurance for your small business. Or you can get a Small Business Owner’s Policy (BOP) that contains both under a single policy. In most places, Worker’s Compensation insurance is a necessity. If you or your employees will be driving for work purposes, then you will need Commercial Auto Insurance. Once you have these basics covered, consider any risks that are unique to your business. Is your area prone to flooding? Are you handling large amounts of customer data? You will want to address...

5 Ways To Provide Fulfilling and Productive Jobs To Interns

Internships revolve around hiring students to work in professional settings to help them shape their future careers. Providing them with the relevant experiences is important, but managers tend to exploit them as nothing more than cheap labour. That shouldn’t be the case. Good managers realize that investing in their interns can benefit the company just as much. But how do they go about doing so? If you are looking to hire and manage interns, read on to see how you can provide them with fulfilling and productive jobs! 1. Recruit Them Like You Would Any Other Employee It is important to take the hiring process seriously. Interview and judge applicants just as you would any for any other position in your company. When you show applicants that your company takes hiring seriously, they in turn...

5 Inspiring Malaysian Tech-Entrepreneurs That You Should Know About

The technology scene in Southeast Asia, especially Malaysia, has brought many millenials to fame after delivering incredible performances from their innovations. By making the most of the growing digital community, these Malaysians are currently at the top of their game from their tech businesses. Trailing the success of major tech companies from the United States, Malaysia is home to several local apps and online commerce sites that are gaining momentum in the region. Here, we list some of the entrepreneurs whose ideals have brought them great success! 5 Inspiring Malaysian Tech-Entrepreneurs That You Should Know About 1. Patrick Grove Recently listed under Malaysia’s 50 Richest by Forbes, Patrick Grove is the co-founder and CEO of Catcha Group – his latest venture being iFlix, a strong c...

How These 5 Shoe Brands Leveraged Digital Marketing To Build Their Business

The internet may soak up some of the blame for the failure and struggles of retailers, but it is also providing new avenues with greater rewards for those who are up for the challenge. With the emergence of e-commerce, footfall and sales have been one of the major struggles for those trying to drive their brand through traditional brick-and-mortar setups. The challenge remains for retailers – whether to blaze the trail with their own unique approach, or follow a tried-and-true method where competition is abundant. Some Malaysian shoe retailers have taken their own approach to digital marketing – and having been quite successful, are proving that retail is about adapting to circumstances. Read on to see how these 5 shoe brands leveraged digital marketing to benefit their businesses! 1. Shoe...

Press Release: Singapore Shopping Mall Drives Footfall, Engagement and In-Store Sales with SKALE

I wanted to share a recent piece of work we did with a leading Singapore retail mall; and how we worked with both the mall operator and more than 15 F&B / Retail operators to drive footfall, uplift sales and actually track sales ROI real-time. The Challenge We recently worked with a leading Singapore shopping mall and like many other mall operators, maintaining and growing footfall proved challenging in light of eCommerce and local competition. In response to the challenges, the management team of the mall has been engaging in different initiatives and events to drive footfall. Putting aside the fact that organizing mall events are challenging to begin with, driving awareness, participation and actual sales for retailers / F&B operators is even harder and at times not measurable. E...

Is your brand still doing this? Physical banners, a thing of the past?

If you walked past a store recently, you probably noticed that many of the retailers in malls or even standalone shops put up these big beautiful banners in front of their store. Why do they do that? Often, we do that because we believe that the right target audience for your brand would be around the area. For example, you may be in a mall where the captive traffic around your store is the highest. The right shoppers for your brand may also be around the area, but they may not necessarily walk past your store, or worse yet walk past the store but like many of us (guilty as charged), spend our time glued to the phone Target the RIGHT Shoppers within close proximity to Your Store You know who the target audience for your brand is. Are they women, new mothers or simply people who are interes...

Trends That Will Redefine Retail In 2019

Over the past decade, the retail industry has embraced significant changes in it’s nature, and is set to continue evolving over time. After the new year, consumer spending was predicted to weaken slightly, but remain strong in 2019. As retail continues to evolve, retailers will face both challenges and opportunities as they address a highly competitive market. Successful retailers will need to focus on a variety of trends that are expected to affect businesses, as well as the retail industry as a whole. Laborers Face An Uncertain Position With New Technology Labor continues to be a challenging aspect of retail, as competition and low-unemployment rates make it difficult to staff brick-and-mortar setups. However, many have started experimenting with technologies that are slowly replacing tr...

3 Ways Amazon Has Changed Retail For Good

Before the days of Amazon, retail marketing was pretty simple. You reach out to as many consumers as possible and get them to come to your store. However, Amazon has disrupted and changed retail for good. Amazon has set the bar for digital commerce by curating an assortment of both product and expectation. This way, consumers are satisfied whenever and wherever. The all-encompassing nature of Amazon’s approach to retail is all the rage today. With that, let’s take a look at a few ways in which Amazon has changed the retail industry for good! 1. Predictive and Accurate Product Searches What happens when you have a giant catalog of products? While most retailers focus on paid and organic reach, Amazon has no need for such channels. 55% of shoppers say that they begin their product searches o...

4 Inspiring Facts About Seaweed Billionaire, Tob Itthipat Peeradechapan

“Tob” Itthipat Peeradechapan, at 34 years-old, is seen as a symbol for youth entrepreneurship. He is the founder of Taokaenoi Food & Marketing, an international brand that is best known in East Asia for their wafer-thin sheets of crispy seaweed. Like most entrepreneurs, Tob’s story is one that inspires others, proving that the beaten track is not the only way to get ahead in life. Through his struggles and successes, here are a few interesting facts about one of Thailand’s youngest billionaires. 1. Tob Was A School Dropout at 17, And A Businessman By 19 Tob admitted that he was a video game addict in his youth. At 16 years old, he neglected his studies in favour of video game tournaments. This resulted in him dropping out a year later to start peddling chestnuts. Operating out of a sma...

3 Ways Retail Store Owners Can Win, Despite E commerce

Brick-and-mortar retail stores are starting to make a shift into digital. This has got retailers wondering whether the future of retail lies online. It is true that the world is propelling towards digitisation. Yet, in the world of retail, there are still many reasons to believe that physical retail stores are not leaving the scene just yet. In our work with retailers in Asia, we have found many who continue to succeed in offline retail, despite the competition from eCommerce.They used technology in simple but focused ways to drive footfall, interact and cross-sell customers. In fact, offline retailers gain significant advantages over eCommerce players the moment they start to incorporate tools and digital capabilities into their overall sales approach. We combined some of these learnings ...

How To Deal With Insubordinate Staff for First Time Business Owners

Business owners, when you first hire staff for your business, one of the most important steps is laying the ground rules. However, it’s only natural that certain rules or policies are stepped over by staff, and as a person in authority, it’s vital that we put our foot down when an employee is out of line. For first-time business owners like myself, I struggled with this.  Simply because I was so concerned with not wanting to come off as being unreasonable and illogical. I wanted to exercise judgment wisely. Many a time I would find myself feeling guilty when I reprimanded a staff or when I was forced to stand my ground. But there are a couple of things that as a business owner and leader that we must remind ourselves, especially being a first-timer in such a situation. Here is how I dealt ...

How Retailers In Singapore Can Deal With Serial Returners

Serial returners are making headlines as they are being banned from Amazon, and other major US and UK stores are set to follow this policy. Compared to retailers in Asia, retailers in the US and the UK have generous returns and refunds policy for items purchased, and a growing number of these customers have taken advantage of such returns policy. While not all customers who returned their items purchased are banned, the focus is on ‘serial returners’ – customers who often buy items and return them, either as frequent returns or as bulk returns. Is banning customers a good idea to begin with? 60% of US and 45% of UK retailers are considering to impose a lifetime ban on serial returners. Retailers have taken customer returns as a serious concern given that they stand to lose a lot of m...